No fluff. No guesswork.
Just everything you need (and nothing you don't) to build get jacked.
Tired of "trying your best" but still looking average?
Been training for years but still soft around the waist?
Motivation comes and goes but you have no real plan?
Let's fix that. Right here. Right now.
Even though you train hard and eat “well”…
You’re lifting... but not building muscle.
You’re eating clean... but your calories are all over the place.
You’re doing cardio... but still not lean.
You’re tracking... but you’re still second-guessing everything.
You’re motivated... until life gets in the way.
The problem isn’t effort.
It’s that you’re guessing.
And guessing is what’s keeping you average.
Here’s what happens when you stop winging it and start training with a real system:
Your physique starts changing in weeks, not years.
You build strength and size while staying lean.
You eat real food (and still have a social life).
You stop relying on motivation and start stacking momentum.
You become the one everyone asks for advice.
That's what we help you do.
We'll give you step-by-step plans to optimise your training, nutrition and lifestyle.
Plans that are simple but extremely effective at transforming your physique and performance.
We've worked closely with 100s of people over the past 10 years.
To help them build a lean muscular physique without having to sacrifice their social life or career aspirations.
Many of our clients have:
Lost enough body fat to see their abs for the first time.
Filled their wardrobes with clothes they could never fit into before.
Reported huge boosts in their productivity levels and even general life fulfilment.
So...
🏋️ TRAINING
Tailored workouts that are designed to torch body fat, build muscle, massively boost your performance and even help you live longer.
🥑 NUTRITION
A personalised nutrition plan with a steady stream of delicious recipes that will help you get and stay in the best shape of your life without giving up the foods (or drinks) you actually love.
🫡 ACCOUNTABILITY
1:1 feedback to give you all the information you need, tailored to you every step of the way.
📱 SUPPORT
On-demand support and inspiration from me and the team when you need it the most via our private communication channel.
🤝 COMMUNITY
A thriving community of like-minded men and women who are working towards similar goals and facing the challenges as you.
🔓 EXCLUSIVE ACCESS
Access to my members platform packed with more workshops, recipes, podcasts and more.
When Gareth came to us, he was fed up.
He loved training but hated how he looked.
Food was his downfall.
Cravings, overeating, guilt, the cycle never stopped.
He’d tried every diet and many coaches… nothing stuck.
He was skeptical that JCKD would be any different but took a chance on us.
We gave him a clear training program and nutrition plan that suited him, his schedule and his lifestyle.
We kept him accountable with weekly check-ins, frequent messages, and support when things went off track.
He didn’t have to be perfect. He just had to show up.
And he did. Again and again.
Now, Gareth’s in the best shape of his life & is training his a half marathon.
When Sophie came to us, she knew she'd let herself go. She wanted to look her best for her wedding and knew she needed to start changing soon.
She was already training and enjoying it. But her training had no structure. It was a mix of HIIT classes, spin classes, and some of her own sessions. She was 'exercising' but not 'training' for the results she wanted.
When it came to food, Sophie had lost her discipline. Although her main meals were healthy, she was snacking a lot which left her feeling down.
Sophie was concerned JCKD was expensive but decided to go for it anyway.
We gave her a structured training plan and helped her dial in her nutrition overall.
We kept her accountable every week and helped her stay on track.
Safe, to say, Sophie smashed her goal and is no training for. Hyrox.
Jamie had been cutting my hair for years (when I actually had hair...).
He had struggled with his weight for a long time, always yo-yo-ing up and down.
He would get in the zone, lost a lot of weight...
Then end up putting it back on a few months later.
He'd tried challenges, worked with other coaches but nothing helped him sustain his results.
Jamie was worried that JCKD would be the same but after he saw the plan we made for him, he knew this was different.
There was nothing fancy about it. But we did implement new strategies Jamie had never heard of before.
Ultimately, Jamie lost the weight and has kept it off. He's now 10 weeks into training for his first marathon.
When Christie came to us, she had reached a point where she knew enough was enough.
She knew she had to change now or she would be overweight and hate how she looked for another 10+ years.
Christie was a foodie so she was worried we'd be stripping away all her favourite foods...
Whilst we did help her make a lot of changes to her overall diet, we still managed to fit in meals at her favourite restaurants and cafes.
On top of that we gave Christie a clear training program that worked around her job as a GP.
We kept her accountable every week with check ins, regular messages, and extra support when it was needed.
Christie dropped over 10kg and has kept it off for the past year too.
She feels happy in her body and is confident maintaining it.
JCKD Coaching
£249 Per Month
Full access to our expert coaches.
Ideal if you want flexibility, freedom, and serious results.
How do I know this will work for me?
Short answer - you don't.
But if you're reading this far down chances are you've resonated with what I've spoken about here.
In which case, I'm confident you can get results like the ones you've seen on this page.
But I get it.
You're wondering - "Ye, but can I actually get results like that?..."
Because you've tried before and although you've had success, you're not in the shape you want.
Here's the thing, if you never try, you'll never know.
But I don't expect you to invest your hard earned cash just because of that.
So how about this...
If you don't feel like what we deliver is worth 10 times more than what we're charging...
Then let me know in the first 14 days and I'll refund 100% of your money.
No questions asked.
That way, worst case scenario, you walk away with all your money back.
So if you're ready to build the body, performance and confidence you've always wanted...
Hit the button below to get started.
See you on the inside.
Coach Blaz 🫡
What Happens As Soon As I Join?
As soon as you join, you'll be added to my state of the art Members Site and be given access to the new client onboarding education. You'll know exactly what to do and be ready to start ASAP.
How Many Workouts Will I Need To Do Every Week?
That depends on your schedule, wants, needs. Generally we advise training between 3-6 per week but we have some clients who do more or less.
How Much Time Will All Of This Take Per Week?
Somewhere between 3-5 hours.
Do I Need Access To A Gym?
Yes but if you have good home gym setup, we can work with that. We’ll build your plan to suit your environment and equipment.
Is There A Guarantee?
If for any reason, within the first 14 days, you don’t like the program, you don’t like me, the team or just change your mind, you can get a 100% refund, no questions asked. No risk!
I Don't Have Much Experience In The Gym, Will This Still Work For Me?
Yes, all training is tailored to your ability, your goals and your gym.
Will I Work With Directly With Blair?
Yes, you will be working with Blair and the team of coaches at JCKD in a collaborative effort.
You will be assigned a coach where both Blair and your coach will be overseeing your program and progress.
I Travel A Lot For Work, Will This Still Work For Me?
100%. Many of our clients are frequent flyers, consultants, execs, remote workers, entrepreneurs.
We build flexibility into your training and nutrition from day one. Whether you're in a hotel gym, training with bodyweight, or navigating restaurant meals, you'll have a clear plan for every scenario.
And if your schedule shifts last-minute? We adjust fast.
You’ll never need to “pause” your results just because life moves.
This isn’t a perfect-world plan, it’s a real-world strategy built to move with you.
What If I Don’t Have Time To Commit Right Now?
That’s exactly why you need coaching.
Most of our clients are busy professionals, managing careers, families, travel, and life.
We build your plan around your schedule, not the other way around.
You’ll get maximum results from the minimum effective dose. 3-4 sessions per week. 45-75 minutes a day of total commitment.
That’s it.
We also help you navigate holidays, busy periods, and social events because life doesn’t pause, and your results shouldn’t either.
What If I've Failed Before?
Perfect. That means you’ve learned what doesn’t work.
Most people fail not because they’re lazy but because they’ve tried plans that weren’t designed for real life.
We strip away the fluff and focus on simple, high-leverage actions you can actually stick to.
All built around your lifestyle, not some imaginary “perfect” version of it.
And we’re with you every step of the way.
You won’t fall off. You’ll evolve.
How Do I Know It's Worth The Investment?
In short - you don't... until you try it.
That's why we have a 14 day money back guarantee. So if you don't think it's worth it, you can let us know and we'll refund 100% of your money.
But how much has not having a plan already cost you?
Wasted time.
Spinning wheels.
Random programs.
Supplements.
Meal plans that didn’t work.
This isn’t a cost.
It’s an investment in the only body you’ve got, with real coaching that finally delivers.
You’ll get the exact systems that have helped hundreds to get in shape, stay there, and build a lifestyle that fuels them without burning out or giving up their life.
If you follow the plan, this will be the last time you “start again.”
How Is This Different From Other Coaches or Plans I've Tried?
Easy. Most coaches give you a plan and disappear. Or they send generic check-ins. Or they’ve never actually lived the lifestyle you want.
We’re different.
You get:
What If I Change My Mind or Need To Pause?
You can cancel or pause anytime.
Plus, if you don't like it or realise it's not for you, for any reason at all within your first 14 days, we'll refund 100% of your money back. No questions asked.
Join Now & Start Coaching Today
MORE INSANE RESULTS...